Associates
Who am I?
My name is Franklin Apfel. I am the Managing Director and founding partner of World Health Communication Associates Ltd. Previously, I have worked as Head of Communications for the WHO Regional Office for Europe (Copenhagen), as Primary Health Care Fellow of the King’s Fund (London), as Regional Director for Central and Eastern Europe Project HOPE (Bratislava), and as a General Practitioner and medical director/CEO of California Health Leadership Inc. (Ukiah).
I have five children, 2 cats and enjoy cooking, hiking and reframing.
Our Associates

My name is Viv Taylor Gee. As a communications professional, I am experienced in working for an international audience. I specialise in writing and editing clear, cogent English for web content, journalists, press releases, press conferences, meeting summaries, reports, technical information, campaigns and capacity-building.
From 1997 to 2009 I was Communications Officer at the World Health Organization Regional Office for Europe in Copenhagen, initially focusing on environment and health, but also covering other health specialties. My work included press relations, video, rapporteuring, report writing and web content, working closely with technical experts to translate their sometimes obscure technical jargon into good accessible English or images. I then became web manager at WHO, responsible for the entire web site.
My background is in the NGO sector in the UK, and in television documentary film-making highlighting health and social issues, for Thames TV, Channel 4 and the BBC. I am married, with four daughters. I would very much like to have three lives: one for living, one for reading, and one for writing.
My name is Steve Turner. I have worked in health communications for many years, providing products and services for WHCA, WHO (Regional Office for Europe, Western Pacific Region and Headquarters), and The Global Fund to fight AIDS, TB and Malaria. Much of this work has involved the production and distribution of broadcast material, regionally and globally, in addition to broader communications planning and development. I also use photo-journalism in communication projects, producing series of one-off and sequence-based still images (see Photo Album on this site).
My other work has included communications development, consultancy and production. My clients in the non-profit sector include the UK Foreign and Commonwealth Office, United Nations, UNESCO, European Union, European Commission, Westminster Foundation for Democracy, the Open Broadcast Network and several NGOs. I have held directorial positions in the commercial world with Phoenix Television, APTN, Worldwide Television News, Molinare, and Capital Radio. I am currently director of Turner Associates.
My name is Tuuli Sauren. I am an Art Director and designer, with many years of experience in the designing of logos, brochures, magazines, corporate images and campaigns. Amongst other clients I have undertaken design work for WHCA (Logo design, Working with the Media Manual, Medical Ethics handbook, World Health Day 2006 logo and campaign design, ICMS Toolkit) and WHO Regional Office for Europe (Corporate image, European Health Report, Futures Forum Reports, The BRIDGE Magazine, Ten Health Questions about the Ten books and many other smaller projects).
My own company, INSPIRIT International Advertising, is based in Brussels where current local clients include EFTA (European Free Trade Association) and former clients include Boole & Babbage Europe and Metsa Serla.
I have an advertising agency background, including MacCann Ericson and JW Thompson. I undertake all aspects of the work, “from A to Z”, including pictures and other promotional items up to ready printed material. All the work can be delivered in several different language versions when required.
My other occupations include being a mother to two children, looking after several pets, and Hannoveraner horse breeding and riding.